PNW PASSPORT · MEDIA KIT
Stories people send to somebody.
I'm Larie Pidgeon, founder and publisher of PNW Passport. We turn local reporting, food, travel and wonderfully odd Pacific Northwest discoveries into stories people read, share, save and sometimes get in the car because of. This is the concise version for editors, tourism teams, restaurants and partners.
The figures below are dated because they should be. We can talk about the creative work without pretending last month's audience numbers are today's.
CURRENT AUDIENCE PROOF · THROUGH OCT. 15, 2026
Summed post performance, not unique reach. Some crossposted totals may include Facebook.
98.5%U.S. audience
74.2%age 35–64
THREE POSTS. THREE DIFFERENT REASONS PEOPLE CARED.
Three stories. Three very different reasons people shared.
SHARKTOBERFEST
825,937views
18.3K sends · 2.5K saves · 563 followsTHE SHINING / TIMBERLINE
634,462views
13.3K sends · 1.6K saves · 342 followsSTUMPTOWN SAVINGS
394,837views
7.3K sends · 6.5K saves · 2,307 followsWHAT WE MAKE
Destination storytelling
People-led destination reporting, on-location production when agreed and practical stories about why to go and what to do once there.
Food + hospitality
Food and hospitality stories that put the cook, owner, room, decision or unexpected detail before the sales pitch.
Social-first editorial
Social stories with a real point of view, supported by longer reading and useful links when the subject deserves them.
Guides + utility
Phone-friendly plans, editorial maps and guides readers can return to when the caption has disappeared down the feed.
SELECTED WORK
Seattle Southside
Destination storytelling built around the place rather than generic tourism-board copy.
First Tech × Portland Trail Blazers
Brand partnership translated into an audience-first local story.
Newport Seafood & Wine Festival
Event coverage with Oregon Coast context, food and useful visitor perspective.
Hotels, lodges + stays
Property storytelling across the region, from city stays to destination lodges.
WHY PARTNERS TRUST THE WORK
Story first. Deliverables second.
Facts are verified. Image rights are documented. Paid work is disclosed. A sponsor can fund the work; it cannot purchase a false claim, ranking or conclusion.
Read our reporting standards →LIVE PROOF
See the audience where it actually lives.
Current TikTok figures are intentionally omitted until refreshed from platform analytics.
PRESS + PARTNERSHIPS
Tell me the part nobody else noticed.
Send your place, idea, timing and the detail that makes it worth my next question. For deliverables or rates, ask for the current proposal.